Robert Essig
- Teaching Professor Emeritus
- Marketing
Biography
Bob Essig has served as an instructor and speaker in the Mendoza College of Business in the Marketing Department for more than 17 years. Courses taught include Contemporary Sales Management, Principles of Marketing and Strategic Marketing at the graduate and undergraduate levels.
His business career concentration includes sales and marketing management, B2B selling and business ethics. Essig was an executive for IBM’s Midwest Region from 1977 until retiring in 2011, where he managed more than 60 sales professionals and account representatives.
Essig served as president of board for United Health Services in South Bend, Indiana, from 2000 to 2006, and as the United Way Campaign chair at IBM for St. Joseph County from 1990 to 2011. He earned his BA from Loyola University in Chicago, and his MA from Northeastern Illinois University. Essig also completed the IBM Marketing Executive Certification Program, which included a 13-month program at Harvard University in Boston. At IBM, he received several awards for outstanding sales results.