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Press Releases
“The introduction of new and innovative digital technologies has fundamentally changed customer decision journeys and behaviors,” said Shankar Ganesan, the John Cardinal O'Hara, C.S.C., Professor of Business and chair of the Marketing Department. “The digital marketing minor provides the skills necessary to acquire, retain and engage with customers in this dynamic marketplace."
Innovation & Entrepreneurship
While many students stress about homework and exams, junior Nicholas Lampson juggles a college workload and running a startup. Though running a business isn’t easy, especially while balancing their studies, Lampson and his co-founder, junior Ralph Moran, are able to find useful connections from their classes.
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Mendoza College of Business ranked #6 on Value Colleges Top 50 Best Value Undergraduate Business Schools for 2019.
Faculty in the Media
Mendoza was ranked number six on Value College's list of The Top 50 Best Value Undergrad Business Schools for 2019.
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Avian Rabenberg-Robinson, a junior business analytics major at the University of Notre Dame’s Mendoza College of Business, is one of more than 800 American undergraduate students across the U.S. selected from nearly 3,400 applicants to receive the prestigious Benjamin A. Gilman International Scholarship…
Finance & Markets
Eren Sagun is a Notre Dame sophomore studying Finance and Data Science. She started exploring her business, A Box Full of Sunshine, in August 2016. A Box Full of Sunshine is a non-profit business that provides heartfelt care packages to grieving children and families who have experienced the loss of a loved one. Eren is excited about her project because the organization has the potential to help thousands of people throughout the country that deal with the immense pain that comes with losing a loved one. It also gives her the opportunity to brighten the lives of those who are going through a dark time, and she is so grateful to have the chance to help others.…
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As consumers cut cable TV cords and increasing rely on digital platforms for entertainment, information, purchasing and a range of other services, another trend is rapidly taking shape: Digital media is accounting for an increasing share of total advertising. To address this trend, Mendoza's Marketing Department is adding digital media coursework to its undergraduate and graduate offerings, and bringing Tim Bohling, a digital media specialist, on board to advise and teach.
Mendoza
The University of Notre Dame's Mendoza College of Business was mentioned in the top spot in Money's article "The 10 best colleges for business majors — and how much new grads make." The team that compiled the list said they looked at "how many business degrees a college awards each year, both as a raw number and as a share of all the degrees awarded. We also weighed the earnings business-degree holders reported to Payscale.com within three years of graduation, excluding alumni with graduate degrees." …
Analytics & Technology
The unit recently relocated to Hammes Mowbray Hall, home of the Notre Dame Security Police department, to provide the county with expanded working space and greater access to a larger group of University student interns.
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Even beginner business majors can answer the question, “What’s the primary objective of American business?” Answer: Maximizing returns for shareholders. But as students in Jessica McManus Warnell’s Business and Culture in Japan course discovered, this isn’t the global standard for good business.…