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Mendoza
Carol Phillips, marketing adjunct professor at the Mendoza College, talks about marketers and the online chess community
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Carol Phillips, marketing adjunct professor at the Mendoza College, talks about the susceptibility of consumers to advertising.
Mendoza
Finance Professor Tim Loughran is quoted in this article about how Goldman Sachs is generating better returns than other Wall Street firms.
Mendoza
The $436 million American Girl brand is showcased at American Girl Place, a Chicago megastore where Notre Dame marketing professor John Sherry and five research colleagues spent three years observing and interviewing shoppers about their experience.
Mendoza
The University of Notre Dame’s nonprofit business degree program is partnering with the Peace Corps to offer financial help to volunteers returning from service.
Mendoza
Joseph Holt, Director for Executive Ethics, is quoted in this article about how companies can measure their performance by their ethical, social and environmental contributions
Mendoza
In this article, Dean Carolyn Woo discusses the need for the corporate world to embrace the Principles for Responsible Management Education (PRME)
Mendoza
Finance Professor Jeff Bergstrand is quoted in this article about the economy and the deficit
Mendoza
Finance Professor Jeff Bergstrand is quoted in this article about the deficit and economic recovery
Mendoza
Finance Professor, Tom Cosimano, is quoted in this article about National City Bank switching to PNC