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1. Mendoza

   Need a hip, knee replaced? Orthopedics firms marketing directly to consumers

   September 5, 2006

   September 2006, South Bend Tribune, quotes Professor Patrick Murphy.

2. Mendoza

   A marketing ride together

   August 30, 2006

   August 2006, South Bend Tribune, quotes Professor Patrick Murphy.

3. Mendoza

   KFC tries a new focus: Mothers

   August 29, 2006

   August 2006, Courier-Journal, quotes Professor Elizabeth Moore.

4. Mendoza

   An ad in game's clothing

   August 13, 2006

   August 2006, Houston Chronicle, quotes Professor Elizabeth Moore.

5. Mendoza

   Digital kids: MySpace blurs line between friends and flacks

   July 31, 2006

   August 2006, The New York Times, quotes Professor Elizabeth Moore.

6. Mendoza

   New programs emerging to train church leaders in management

   July 26, 2006

   July 2006, Catholic News Service, quotes Professor Tom Harvey.

7. Mendoza

   Teen opts to go into ice cream business cold

   July 25, 2006

   July 2006, USA Today, quotes Professor James Davis.

8. Mendoza

   Indiana ponders investment options

   July 1, 2006

   July 2006, South Bend Tribune, quotes Professor Jerry Langley.

9. Mendoza

   Vonage: a better way?

   June 5, 2006

   June 2006, bloggingstocks.com, quotes Assistant Professor Ann Sherman.

10. Mendoza

    Ellen Carnahan: Work at equity firm fulfills extrovert's love of numbers

    May 29, 2006

    May 2006, Chicago Tribune, interviews Ellen Carnahan, former Business Advisory Council member and 1977 graduate.