Showing 5 of 5 articles
Consumer Behavior
Turn privacy regulation into a competitive advantage
Marketing professor Frank Germann co-authored an article in Harvard Business Review about research into how privacy regulation impacts company regulation.
Harvard Business Review
Awards
Solving the mentorship gap in emerging markets
A Notre Dame team is piloting an AI-driven mentor to bring affordable, on-demand business advice to entrepreneurs who lack access to traditional support.
Features
Head, Heart & Hands
At Mendoza, a different kind of business research is blossoming that bridges the gap between scholars and practitioners to create benefits for society.
Research
Mentor Matchup
New marketing research reveals how gender impacts mentorship outcomes for female entrepreneurs in developing countries.
Faculty in the Media
Frank Germann recognized for advancing the practice of marketing
The University of Notre Dame’s Frank Germann, associate professor of Marketing at the Mendoza College of Business, has received the 2021 American Marketing Association/Marketing Science Institute/H. Paul Root Award.