When movie reviews by critics and viewers match up, films make more money
Research into the link between movie reviews and ticket sales by marketing professor Shijie Lu was covered by Study Finds.
- Published
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Faith
A common dedication to the truth is key to unity
Professor David Cloutier wrote an article for U.S. Catholic about friendship in communities with shared convictions.
U.S. Catholic
Faculty Research
When consumers turn to a moral authority
Moral implications can have as much influence on purchasing decisions as financial returns, according to new research from Professor Amanda Sharkey.
Faculty in the Media
Warren Buffett gives up chairman title at Berkshire Hathaway
Management professor Mike Withers' comments about Warren Buffett's decision to step down was featured in hundreds of news outlets including Reuters and U.S. News.
U.S. News