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Consumer Behavior
A study by marketing professor John Costello, covered by the Wall Street Journal, found if consumers think it’s a marketing gimmick, it could backfire,
Alumni Impact
Vogue magazine wrote a story about the famed fashion designer Thom Browne's appearance at Notre Dame that prominently featured a photo of Browne on the Jordan stage.
Awards
Richard (Drew) Marcantonio (Ph.D. ‘21) has received international recognition for his work from the Hans Gunter Brauch Foundation (HGBS) by way of its 2023 International Science Prize for Peace and Ecology in the Anthropocene.
Faculty in the Media
The Observer wrote a piece about Mendoza alum Thom Browne's talk on the business of fashion in the Jordan Auditorium. Brown said that to be successful, you have to be your own best advocate.
Faculty in the Media
"Our study shows that even people whose lives are objectively horrible can make meaning of their situation and be satisfied. We can all learn ways to similarly look at our lives through different lenses," management professor Dean Shepherd said in a Phys.Org piece.
Faculty in the Media
Forbes covered research by Jessica Watkins that revealed companies are more likely to issue unrelated press releases on the same day SEC filings convey negative news.
Business Ethics
A new study from the University of Notre Dame's Dean Shepherd considers meaning-making in the face of difficult dirty work by examining the “ragpickers” in Mumbai, India.
Faculty Research
Assistant Professor of Marketing Yixing Chen has been named a Distinguished Winner of the American Marketing Association’s Award for Responsible Research in Marketing.
Faculty in the Media
A study by John Busenbark, assistant professor of management and organization at the Mendoza College of Business, found directors often leave when an incoming CEO has opposing political views.
Faculty in the Media
“Higher-performing CEOs earn more, are dismissed less and receive more CEO media awards,” says Timothy Hubbard, assistant professor of strategic management at Notre Dame’s Mendoza College of Business, who conducted the study with Graziadio Business School's Cole Short.