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Consumer Behavior
Marketing professor Elizabeth Moore is regarded for her research on how marketing to children impacts childhood obesity.
Alumni Impact
O'Rourke is the director of the Fanning Center for Business Communication and founder of Notre Dame's Conference on Corporate Communications.
Alumni Impact
It’s been 50 years since Notre Dame launched its MBA program, and in that time, the class size has almost tripled, increasing from 50 in 1967 to 131 in 2017. And when the inaugural MBA class arrived on campus, it was comprised entirely of men, whereas today, nearly 30 percent of the classes are comprised of women.* …
Analytics & Technology
Automation expert Timothy Carone tells ABC 57 says the Equifax breach is one of the most significant in history.
Analytics & Technology
"This was like an open letter to city leaders saying, 'Who wants Amazon and all our jobs?'" accountancy professor Brad Badertscher told the Associated Press.
Analytics & Technology
Big data expert Ken Kelley discusses new trends in statistics and old trends that deserve reconsidering.
Consumer Behavior
"Tailgating is actually a very complex social, community-building exercise, not simply a wild party," according to research by marketing professor John Sherry Jr.
Faculty in the Media
Brittany Solomon's research emphasizes the importance of understanding each others' self-perceptions.
Analytics & Technology
Marketing teaching professor Joseph Cherian explains how Amazon's strategies for Whole Foods may pan out.
Faculty in the Media
International economics expert Jeffrey Bergstrand says President Trump has effectively removed the U.S. from influencing global trade standards.